Travel Associates, the boutique luxury travel agency network, has recently announced an exciting partnership with New York City Tourism + Conventions. This collaboration aims to promote one-of-a-kind luxury holidays and bespoke touring experiences in New York City as part of the 2024 Australian marketing campaign. These exclusive packages will be available for booking exclusively through the Travel Associates expert advisor network in Australia and New Zealand.
Rachel Kingswell, General Manager of Travel Associates for Australia and New Zealand, spoke at a recent ‘Meet the Market’ webinar organized by NYC Tourism, where she shared more details about this partnership. Rather than providing direct quotes, Kingswell expressed her excitement about the campaign and highlighted the theme of “all things luxury in NYC.” The focus will be on showcasing hidden gems throughout the five boroughs, including culture, food, design, and more. Kingswell emphasized that Travel Associates’ advisors are experts in crafting personalized itineraries based on their clients’ interests.
The signature itinerary offered by Travel Associates includes luxurious accommodations at Aman New York, a VIP shopping tour with a personal stylist, a helicopter flight over the city, a celebrity chef dining experience, private tours of renowned attractions such as the Metropolitan Museum of Art and the Empire State Building, a Broadway show with a behind-the-scenes tour, and a cruise along the Hudson River on a vintage yacht.
Booking through Travel Associates provides several advantages to travelers. With the support of expert advisors, customers can expect a seamless experience from start to finish. Travel Associates’ global membership programs and exclusive partnerships enable them to secure special upgrades and offers for their clients. Additionally, planning an unforgettable itinerary in NYC can be overwhelming, but having access to advisors with decades of knowledge and personal experience eliminates the stress for travelers.
As for travel patterns from Australians to NYC, the destination remains a popular choice due to its reputation for luxury experiences. Travelers are not only interested in the traditional attractions but also in exploring the city’s hidden foodie and cultural gems. Following the buzz around Europe in 2023, Australians are now shifting their focus to NYC and the wider USA for their next travel adventures.
To further promote this partnership, a series of trade and client events will be held in key cities across Australia, including Sydney, Melbourne, and Brisbane/Gold Coast. These events will provide opportunities for Travel Associates’ advisors to gain up-to-date information from NYC Tourism & Conventions and share their love for New York City with hand-picked clients based on their travel preferences.
Maddison Done, Head of Marketing at Travel Associates Australia/New Zealand, expressed her excitement about her upcoming trip to New York City. As a first-time visitor, she plans to follow the Travel Associates’ Signature Itinerary, which combines the best of fashion, art, food, entertainment, and breathtaking views into a six-day trip. Done highlighted the invaluable guidance and recommendations she received from Travel Associates’ advisors, allowing her to experience the city in a truly exceptional way.
For more information on these exclusive luxury travel experiences to New York City, please visit travelassociates.com/nyc.
Travel Associates, boutique luksuzna putnička agencija, nedavno je objavila uzbudljivo partnerstvo s organizacijom New York City Tourism + Conventions. Ova suradnja ima za cilj promovirati jedinstvene luksuzne praznike i turneje po mjeri u New Yorku kao dio marketinške kampanje 2024. godine u Australiji. Ovi ekskluzivni paketi bit će dostupni samo putem mreže stručnih savjetnika putničke agencije Travel Associates u Australiji i Novom Zelandu.
Rachel Kingswell, generalna direktorica Travel Associatesa za Australiju i Novi Zeland, govorila je na nedavnom ‘Upoznajte tržište’ webinaru organiziranom od strane NYC Turizma, gdje je podijelila više detalja o ovom partnerstvu. Umjesto izravnih citata, Kingswell je izrazila svoje uzbuđenje zbog kampanje i istaknula temu “svih luksuznih stvari u NYC-u”. Fokus će biti na prikazivanju skrivenih dragulja u svim pet gradskih četvrti, uključujući kulturu, hranu, dizajn i više. Kingswell je naglasila da su savjetnici Travel Associatesa stručnjaci u izradi personaliziranih itinerara temeljenih na interesima svojih klijenata.
Potpisani itinerar koji nudi Travel Associates uključuje luksuzni smještaj u Aman New Yorku, VIP obilazak shoppinga s osobnim stilistom, helikopterski let iznad grada, doživljaj blagovanja s poznatim chefom, privatne ture po renomiranim atrakcijama poput Metropolitanskog muzeja umjetnosti i Empire State Buildinga, predstavu na Broadwayu s vođenom ture iza kulisa te krstarenje rijekom Hudson na vintage jahti.
Rezervacija putem Travel Associates nudi nekoliko prednosti putnicima. Uz podršku stručnih savjetnika, klijenti mogu očekivati besprijekorno iskustvo od početka do kraja. Globalni članstveni programi i ekskluzivna partnerstva Travel Associatesa omogućavaju im osiguravanje posebnih nadogradnji i ponuda za svoje klijente. Osim toga, planiranje nezaboravnog itinerara u NYC može biti preplavljujuće, ali pristup savjetnicima s desetljećima znanja i osobnog iskustva eliminira stres za putnike.
Što se tiče putničkih obrazaca između Australije i NYC-a, odredište ostaje popularan izbor zbog svojeg ugleda za luksuzna iskustva. Putnici ne samo da su zainteresirani za tradicionalne atrakcije, već i za istraživanje skrivenih prehrambenih i kulturnih dragulja grada. Nakon uzbuđenja oko Europe 2023., Australci sada premještaju svoj fokus na NYC i širu Sjedinjene Američke Države za svoje sljedeće putne avanture.
Kako bi dalje promovirali ovo partnerstvo, organizirat će se niz događaja za putničke agente i klijente u ključnim gradovima Australije, uključujući Sydney, Melbourne i Brisbane / Gold Coast. Ti će događaji pružiti prilike za savjetnicima Travel Associatesa da dobiju ažurirane informacije od NYC Turizma i Conventionsa i da podijele svoju ljubav prema New Yorku odabranim klijentima prema njihovim putnim preferencijama.
Maddison Done, voditeljica marketinga Travel Associatesa Australija / Novi Zeland, izrazila je svoje uzbuđenje zbog nadolazećeg putovanja u New York. Kao prvi put posjetitelj, planira slijediti Potpisani Itinerar Travel Associatesa, koji kombinira najbolje od mode, umjetnosti, hrane, zabave i zadivljujućih pogleda u šestodnevno putovanje. Done je istaknula neprocjenjivo vodstvo i preporuke koje je dobila od savjetnika Travel Associatesa, što joj je omogućilo da doživi grad na zaista izuzetan način.
Za više informacija o ovim ekskluzivnim luksuznim putnim iskustvima u New Yorku, posjetite travelassociates.com/nyc.